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Deutsch Official PhotoChief Executive Officer, Armed Forces Services Corporation

Geoffrey J. Deutsch has spent nearly 25 years helping transform large systems for delivering healthcare and human services. He began his career as a "turnaround” executive with international hospital systems, managed care companies, and health technology firms, where he established a record of rapid, breakthrough performance improvements. Mr. Deutsch's introduction to the nonprofit sector came when Elizabeth Dole hired him to help transform the American Red Cross blood program. As a volunteer, he has supported the Presidents and Boards of several national charities, with a focus on applying business principles to the nonprofit sector.

In 2001, Mr. Deutsch began at Armed Forces Services Corporation (AFSC), and in 2006, was made its President and Chief Executive Officer. AFSC started as a nonprofit Veterans Service Organization (VSO), originally established to care for the widows of the Battle at Little Big Horn. In 2001, it was converted to a Service Disabled Veteran Owned Small Business (SDVOSB), and is recognized for bringing fast, innovative human capital solutions. AFSC has grown tenfold over his tenure, and leads many of the most important and sensitive programs at DOD and DVA that serve the military community including wounded warrior support, veteran employment, mental health/suicide, and care for families of those killed in action.

Mr. Deutsch also supports the the National Center for Social Entrepreneurs, which helps nonprofits have greater impact, and the Veterans Innovation Center. In addition, much of his most important work deals with performance metrics for health/human capital programs. He has worked for over a decade with leading experts from nonprofits (National Quality Foundation, Council on Foundations, Independent Sector, Leadership 18, American Red Cross, United Way), academia (Kennedy School, Wharton, Dartmouth), and government (DoD, VA, NASA, NCCS, FASB). Mr. Deutsch led the development of the nation’s largest consumer site on healthcare quality, and has supported leaders from government and several leading foundations in applying better measures to the recent surge in nonprofits supporting our troops.

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